Professor, Marketing and Behavioral Decision Making
Associate Dean, Anderson Ph.D. Program
stephen [dot] spiller [at] anderson.ucla.edu
UCLA Anderson School of Management110 Westwood Plaza
Los Angeles, CA 90095 USA
110 Westwood Plaza
Los Angeles, CA 90095 USA
My research examines the psychology of fundamental economic concepts, including how and when people consider their opportunity costs, how they value and allocate their resources, how they think about stocks versus flows, and how they think about beliefs versus preferences. Through research and workshops, I work to translate and disseminate best practices in data analysis and reporting for behavioral researchers.
I was named an MSI Young Scholar in 2017 and an MSI Scholar in 2023, and I received the Association for Consumer Research’s Early Career Award in 2019.
I received my PhD in marketing from Duke University in 2011 and my BA in psychology and economics from the University of Virginia in 2006.